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How do I benchmark my business against competitors?

To stand out from your competitors in a fierce market, benchmarking is essential. The process is a long-term one and involves comparing key business metrics with those of your industry competitors. While this might seem like a complicated process, there are numerous benefits such as peer network building, continual improvement insights and staying ahead of the curve with market innovation and new opportunities.

Ways to help you deal with it:


An introduction to benchmarking your business against competitors

Finding out exactly how your business shapes up against your competitors is key to ensuring its success in a crowded market.

GUIDES break a challenge down, providing important context and real-world experiences.

  • Based on SME experiences, not corporate jargon
  • Filled with real-world stories
  • Achievable steps every business can take

Other support that's available

How other businesses have tackled something similar

The questions lots of businesses are trying to answer

What issue is keeping you awake at night? A bit of targeted support is often all you need to overcome those challenges.